"Why Fly RST" TV and Social Media Ads and Content.

Our thrilling collaboration with the Rochester International Airport (RST) had one primary task in mind: cook up eye-catching ads and social media content that not only scream “RST” but also make locals rethink their go-to flying choices. We wanted to swap the ordinary for the extraordinary, nudging the community to see RST as the option rather than “just another one.” Jump in to see how we stirred creativity and strategy to reshape Rochester’s travel scene.