30-Second Super Bowl TV Spot: “Ice Rink”.
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Behind the Scenes of the Super Bowl Ad.
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We’ve been a longtime creative partner with Tonna Mechanical and have created plumbing and HVAC advertising for television and online placement over the last few years. In the oversaturated HVAC and plumbing industry marketplace, our goal for each of these 30- and 60-second ads was to break through the clutter. Above all, we wanted potential customers to remember the name “Tonna Mechanical” and their HVAC and plumbing services through quirky, witty bits and a consistent “Tonna Tom” spokesperson persona beleaguering a local homeowner.
Quantitative data like PR impressions
Quantitative data like social media impressions
Quantitative data like amount of leads
Quantitative data like xx% increase in leads year over year